![]() Something to keep in mind with this data is Google Trends data is normalized, which means the graph shows how many searches have been done for a certain search term, relative to the total number of searches done on Google over time. There's a slight uptick in the popularity of searches for Gmail starting in August 2014, so it may be closing in on Hotmail's search popularity. So without further ado, here's the popularity of each of these email services in Google search worldwide from 2004 to the present.Īs you can see from the above graph, Google searches worldwide for Hotmail are the most popular, followed by Gmail, Yahoo Mail, Outlook and AOL Mail. And while this definitely does not tell us which email service is the most widely used (more on that later), it does provide some intriguing insights into the interest of these email services around the world. Using Google Trends, we compared the popularity of five of the best known email services - Gmail, Yahoo Mail, Hotmail, AOL Mail and Outlook - in Google search worldwide. ![]() With search and email being two of the most popular online activities, according to the Pew Research Internet Project, we were curious to see how the popularity of various email services stacked up against one another in Google search as it's common for people to use Google search to navigate to their email rather than type in the URL.
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